Taking Successful Partnership to the Next Level

Determined to conquer as many iGaming markets as possible, multi-licensed games supplier and content aggregator, iSoftBet, expands its business agreement with Kaizen Gaming. Thanks to the extension of the deal, the studio has the unique opportunity to exhibit its premium-quality online casino games to players from Bulgaria.

Continuing to expand all over the globe, iSoftBet already joined forces with multiple brands during the first month of the year. Also, the developer enhanced its content portfolio with a couple of feature-filled releases packed with many surprises and rewards.

Lots of Benefits for Both Companies

Following the extension of the deal between two successful corporations, the operator’s Betano brand in Bulgaria was greenlighted to offer cutting-edge products by iSoftBet. This includes not only the studio’s proprietary slots but the entire suite of aggregated content, which encompasses more than 8,000 releases.

Federica Faggiano, Chief Commercial Officer at iSoftBet, commented on the deal as follows:

“We have a strong working relationship with Kaizen Gaming and are very pleased to take our complete solution live with its Betano brand in Bulgaria. We look forward to adding real value to Kaizen Gaming in Bulgaria and are excited about the growth of our partnership.”

As a small reminder…

…two companies tied knots in 2019 when the forward-thinking producer joined forces with Kaizen’s brand Stoiximan. This supplier is active in multiple parts of the world, among which the Portuguese market and Greek iGaming sector are the most prominent ones.

Worth noting is that Kaizen Gaming holds the reputation of one of the fastest-growing GameTech companies in Europe. So far, it entered a plethora of strategic agreements with renowned suppliers such as ORYX Gaming, Playson, Pariplay, Nolimit City, Wazdan, and more.

Also, in December 2021, the provider won Football Betting Operator and Consumer Services Operator at the 2021 EGR Operator Awards. This event is known as “the Oscar of the iGaming industry.”

Strategic Deals Keep Coming

From the very beginning of the year, iSoftBet reinforced its network of partners by inking deals with multiple companies. In the first days of January, the producer partnered with the Gauselmann Group. As a part of the agreement, its selection of high-quality games went live on the Merkur Spiel brand throughout the German iGaming market.

A couple of days later…

…iSoftBet aligned with United Remote, which resulted in the launch of products across Lapalingo, Tigerspin, BetandPlay, and more. Also, Georgian supplier SmartSoft was welcomed to its aggregation offering, introducing punters to hit titles such as Magic Garden, Burning Ice 40, Moonstone, and more.

What’s New in the Studio’s Catalog?

Crabbin’ Crazy was the one to open the current year, bringing no less than four rewarding modifiers: Let’s Catch Crabs, Bonus Add, Stacked Wilds, and Win Spin. Organized as a 5x3 grid, the game contains 20 paylines and a Hold & Win feature.

Moreover, Colossus: Hold & Win was presented on January 20, 2021, revealing Multiplier Wilds and the unique Colossus Hold & Win Respins. This one is packed with a special wheel, which comes with three types of awards- Minor, Major, or Colossus.

Finally, Brilliant Diamonds: Hold & Win displays Minor, Major, and Grand diamonds which act like jackpots. They boost the winnings by 20x, 200x, and 1,000x the bet respectively, and add more action to the reels.

Source:

“iSoftBet Expands Kaizen Gaming Partnership To Bulgaria”, isoftbet.com, February 8, 2022.