GiG and 1x2 Network Expand Content Distribution Agreement

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May 22nd, 2020
Back GiG and 1x2 Network Expand Content Distribution Agreement

iGaming developer and content supplier, 1x2 Network, has extended its existing virtual sports integration deal with Gaming Innovation Group (GiG) to include the latest addition of slot and casino games.

1x2gaming’s and Iron Dog Studio’s games will also be included in this deal, as these brands belong under the 1x2 Network umbrella. Both have a lengthy track record of designing highly engaging slot, casino and table games.

An Important Partnership

Some of the titles that will be included in the GiG platform are…

…Rainbow Wilds, Book of Merlin, Blood Queen, Pirate Kingdom Megaways and the upcoming Megaways Jack.

Says 1x2 Network’s Chief Commercial Officer, Kevin Reid:

“GiG is behind some of the most successful online casino brands and we are thrilled to be offering our games to its players.

This is an important partnership for 1X2 Network as it puts our games in front of more players than ever before especially in Scandinavian markets where brands powered by GiG’s platform are hugely popular.”

CCO at GiG, Ben Clemes, added:

“We strive to provide the highest quality games that deliver the most compelling player experience and 1X2 Network is a great addition. We are happy to have integrated their slots games into our portfolio, allowing our partners to increase their offering of quality games to their players.’’

Betsson’s GiG Acquisition

In mid-April, Betsson finished its acquisition of GiG for $35.9 million…

…after securing the approval of anti-trust regulators. The company has seized B2C assets of GiG as well as brands Rizk, Guts, Kaboo and Thrills.

Betsson’s CEO Pontus Lindwall has said that the deal is a good opportunity for Betsson to consolidate where they can create synergies and apply core B2C skills to scale assets to their true potential.

1x2’s Digitain Deal

1x2 Network, on the other hand, worked on securing another deal…

…this time, with Digitain, which obtained access to 1x2’s 3PI exclusive platform and third-party content.

The brand will be able to offer more broad range of virtual sports and additional casino content.

Source:

“Content from developer’s 1X2gaming and Iron Dog Studio brands available to GiG’s partners”, 1x2 Network Press Release, May 20th 2020

“extended its existing virtual sports integration deal”

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