LeoVegas Studios
From the iGaming giant, the influential company of the LeoVegas Group, comes a new software-producing brand, the promising LeoVegas Studios!
The company was created with the aim of producing innovative, mobile-first casino games, which will meet the expectations of modern players, which, hand in hand, are increasing day by day. The need of online gamblers for something new, unique, and different is not surprising, given that the iGaming industry is one of the fastest developing. Almost every day, something new pops up in markets all over the world, a new product created aiming to defeat the competition. How can LeoVegas Studios compete with leading game production studios? In the continuation of the analysis, we reveal all the details.
Coming From A Reliable Company
In an industry where trends come and go faster than you can say "spin," maintaining stability and credibility is no easy job to do. But LeoVegas Group, the powerhouse behind LeoVegas Studios, has managed to do just that. More than a decade ago, the company started building what is already proving to be a very successful career in the iGaming sector. LeoVegas proudly holds the title of one of the leading companies specializing in mobile gambling, which owns somewhat less than ten brands. Among them are BetMGM, Royal Panda, and Pink Casino. At the very moment, the company is expanding its activities, and in addition to offering popular gaming platforms, it is also starting work on the creation of its own casino games, through the newly created Leo Vegas Studios brand. In other words, LeoVegas studio is in a significantly better starting position than other newcomers in the software-producing world, considering that it is the result of a highly respected, reliable company, which, after more than a decade of work in the industry, can confidently claim that it is what it will meet the needs of even the most demanding gamblers today. So, while LeoVegas Studios may be the new kid on the block, it's got a way better starting point than most.
LeoVegas Group Beginnings
Getting to the top takes hard work, and LeoVegas Group’s story is no different. They didn’t just pop up overnight. The path to triumph was paved in 2011, when the company, under the leadership of Gustaf Hagman and Robin Ramm-Ericson, was officially presented on the market. In the same year, the next significant step towards glory was made - the company's official headquarters was opened in Sweden. Each subsequent year brought new, admirable successes. Shortly after the launch of the LeoVegas Group, the brand won its first recognition, which gave them the wind at their backs and the necessary motivation to continue with increased strength. The number of employees in the Group is snowballing, and thus the scope of the company's activities on the iGaming scene. The digital presence is growing, and the LeoVegas Group is acquiring an increasingly significant number of online casino operators. At the same time, it acquires a leading game developer with an award-winning catalog- Push Gaming. Finally, in 2024, another key moment in this company's portfolio takes place - the launch of LeoVegas Studio!
LeoVegas Studios – An Extension Of The Brand’s Growth Strategy
Considering how LeoVegas has been expanding from day one, starting their own game production studio just made sense. The only twist here is that, with LeoVegas Studios, they’re stepping into new territory.
LeoVegas corporation will for the first time, thanks to the Studio project, test its knowledge and experience gained in more than a decade of work, and shape it into content in its production. Until now, LeoVegas Group worked exclusively as a third-party operator.
What to Expect from LeoVegas Studios?
The answer to this question lies in the Group's business culture. On the official LeoVegas website, the corporation proudly points out that it fosters a specific business culture that can be defined in five principles that demonstrate the main goals of the large LeoVegas Group team:
We Make it Happen
We Chase Betterness
Trust and Accountability Counts
Simplicity Rules
We are Team Leo
From the above, it can be concluded that the team responsible for everything that happens within the brand is highly motivated; although, as a team, they strive for perfection, employees, as individuals, are motivated to express their personal views. In other words - every opinion is appreciated. Thanks to the "chase betterment" policy, the maximum is extracted from each member of the team; there is no room for creative stagnation and work monotony has been replaced by new tests and challenges.
The Minds Behind LeoVegas Studios
The same business policy has been implemented in the new Studio, which is under the watchful eye of Mats Andersson, game producer and former creative director at Light & Wonder.
In the online casino game production sector, creativity is of great importance, which according to James Ford, director of gaming at LeoVegas Group, will be enhanced, and completely free at LeoVegas Studio labs.
The Company's Primary Goals
Making exclusive, innovative casino games, in a format adapted for mobile players. In a nutshell, these are the main goals of the new brand. However, as the parent company strives for perfection and exclusivity, and taking into account the company's experience, knowledge of the market, and players' needs, it is expected that LeoVegas Studios will give a personal stamp to its future titles. We're keeping an eye on the company's future endeavors, while at the moment we're focusing on the premiere title - Where Pigeons Dare!
Grand opening with the slot Where Pigeons Dare!
As LeoVegas doesn't waste time, it didn't take long from the founding of LeoVegas Studio to the launch of the first slot machine Where Pigeons Dare! What immediately attracts attention, and sets this machine apart from many others, is a creative, easy-to-remember name. This unusual name can be connected to several existing artistic creations from the past, specifically cinematography. Nevertheless, unrelated to the existing contents, this tangle of words represents a comical, somewhat ironic contrast in which "ordinary" birds, timid pigeons, participate in an adventure that requires daring.
The promotional poster for the premiere slot of the new LeoVegas Studio is witty in a way. Small when it comes to size, but of great courage, a pigeon, head protected by a helmet, with a letter around its neck, stands bravely on the battlefield. Expect the unexpected when it comes to the theme and overall visuals here. As business politics encourages, the visual aspect of this debut was designed without any restraints or molds. Really - who would send a timid pigeon to war? But creativity knows no bounds, and when you take a look at the slot machine, you will only then really see with what creative freedom the LeoVegas Studio team of experts approaches its tasks.
Knowing that a premium slot machine is made not only by excellent visuals but also by a creative, unique approach to the technology itself, those responsible at LeoVegas Studio did not neglect the technical values of this title either. Where Pigeons Dare machine is of medium volatility. Medium volatility, for those who are not familiar with this term, means that the machine offers a balanced mix of risk and reward. Furthermore, a cluster pay system has been implemented in the game. In a slightly more modern way than reels, winning combinations in the cluster pay system is achieved by connecting clusters of identical symbols, instead of using traditional paylines. This adds to the dynamic of the game. As for the special features that undoubtedly play one of the priority roles in determining the quality of slot machines, Where Pigeons Dare has wild modifiers, progressive multipliers, and buy bonuses. Seems like we are in for an exciting slot experience!
What’s Next for LeoVegas Studios?
Eagerly awaiting players’ comments on the premiere slot Where Pigeons Dare, LeoVegas Studio is also hard at work creating new titles.
For now, players are promised six slot machines in 2025, with the potential for the number to be even higher. By the way, the brand has no plans to produce casino table games for now, and there is no mention of live dealer games either. Wanting to specialize in one area, LeoVegas Studio is fully focused on the creation of premium slot machines, namely titles that are exclusively medium volatility. According to the Studio, the existing machine and all subsequent ones will cover a large number of online gambling markets. Needless to say, given that the LeoVegas Group is particularly oriented towards the mobile gambling experience, all machines created within the brand will be fully optimized for mobile play.
To Conclude
LeoVegas Studios is undoubtedly one to watch. Supported by the solid reputation of LeoVegas Group, the studio is already setting itself apart with mobile-first, imaginative, and innovative slot games. Their debut release, Where Pigeons Dare, proves they’re not scared to take gambles and have fun with their themes. And with several more titles on the horizon, it’s clear that this is just the beginning of something seemingly very exciting.
Down to Brass Tacks
Check out the 1 casino found here, which after 505 LCB member votes, have resulted in an overall rating of 4.1 out of 5. A total of 3 member votes have also generated a 2.7 slots rating on the 1 game reviewed on LCB.
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13/02/12
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