One of the busiest B2B gaming suppliers, Push Gaming extended its network of business associates once again. This time, the studio joined forces with the online casino Casumo, and as a result of a successful agreement, the provider’s wealthy selection of games will be added to the operator’s rapidly growing portfolio.
With more than 50 different software developers featured in the lobby, the operator’s library is suitable for various tastes and playing preferences, and thanks to the latest addition, players will have even better selection.
Josefine Hellström, Head of Casino at Casumo, commented on the partnership as follows:
“Push Gaming is industry-renowned for its cutting-edge slot portfolio and we’re delighted to further strengthen our partnership together with this new agreement of content distribution.”
As far as agreed, the new contract will give Casumo access to the supplier’s thriving selection of slot titles via Push Gaming’s MGA and UKGC licensed platform. Joker Troupe, a 4x3 video slot with Blue, Green, and Red Joker Features is set to be the first title available to the popular casino.
Hellström also stressed out:
“Providing a best-in-class experience for players is our focus at Casumo and delivering Push Gaming’s popular suite of games via its innovative platform allows us to further enhance and streamline the gaming experience.”
Being one of the most diligent innovators…
…this multi-lingual operator keeps bringing more and more fresh ideas. In July this year, it penned a deal with Blue Ribbon software, to take advantage of data insights and strong back-office tools, leveling up gamification experience.
Also, in October 2019, the operator announced an agreement with Enteractive, to deploy its tech platform (Re)Activation Cloud. Through this relationship, Casumo was able to extend its CRM cycle, boost player activity, thus enhancing their loyalty.
Being the latest in a string of strategic cooperation deals for Push Gaming, this alignment will give a great boost to the studio’s international visibility. 2020 has seen the company continue to enhance its global presence with top-tier casinos all over the world.
James Marshall, CEO at Push Gaming, said:
“Our working relationship with Casumo has always been one based on the mutual respect of each other’s products, and we’re thrilled to be expanding on the trust we’ve built with this new content agreement. Casumo’s casino brand is hugely popular and we look forward to helping streamline the delivery of our premier titles to its ever-growing legion of players.”
September this year…
… brought a deal with Rhino Entertainment, thanks to which the studio got the chance to distribute its catalog of slots to the Casino Days brand. Back in July, the producer tied knots with Caxino, the up-and-coming brand from Rootz, to have its portfolio delivered to an even wider spectrum of clients.
In addition to this…
… the provider welcomed a new member to its team, with Jessica Maier being appointed as CRO. Among many responsibilities, Jessica will be in charge of Legal and Compliance tasks, where she will supervise the process of licensing across various territories.
Source:
“Push Gaming extends Casumo partnership with the new content deal”, pushgaming.com, October 7, 2020.