Digital Distribution Management Ibérica has signed a deal with one of the industry’s busiest software aggregators, Pragmatic Play, allowing them to distribute content in the Spanish market for the first time. The agreement will see entire collections of online slots and table games integrated into the library of Casino777.es, including top performing titles such as Leprechaun Song, Jade Butterfly and Mighty Kong.
Melissa Summerfield, chief commercial officer at Pragmatic published an official statement, saying that the company is extremely proud to have signed the deal. She also added that entering the Spanish market is something the entire team is looking forward to, as experiencing new opportunities with a brand-new customer base is always a huge challenge.
First Partner in The Market
At the same time, country manager for Spain at Casino777, Rosario Zapata, underlined the significance of the agreement and commented that the industry’s highly acclaimed casino offerings are already getting a positive feedback.
Zapata is certain that players in Spain will experience a remarkable gaming era, since Pragmatic Play’s portfolio contains unique in-house content, boasting more than 80 top ranked slot games, support in 26 languages and all major currencies.
Continuous Expansion
The deal between Pragmatic Play and Casino777 is the third of its kind in Europe for the company. The group recently formed a partnership with Kindred in Italy and signed a supply agreement with Casino Portugal. Furthermore, the provider entered into the live casino vertical by acquiring Extreme Live Gaming and enhancing its portfolio with video slots, scratchcards and bingo. More news to be announced soon...
DomLatVit
6 years ago
Newbie
pragmatic is spreading in europe faster than any other provider despite frequent bans on advertising, promotions etc. like the one in italy. I wonder what’s the next country they’ll sign an agreement with
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