Playtech Launches Live Casino in Michigan and New Jersey!

The world’s leading gambling technology company with headquarters in Isle of Man, Playtech plc, has officially confirmed the launch of two new trendsetting live casinos in the United States.

Going live in Michigan and New Jersey, the simultaneous launch of two new casino facilities is backed by a collaboration with Parx Interactive, a newly established partner and subsidiary of Greenwood Gaming & Entertainment.

The Next Step in Strategic Expansion Across U.S.

After receiving the relevant approvals from MGCB and NJ DGE, respectively, both facilities from Playtech will launch under the “Play Gun Lake” brand in Michigan and one of the company’s long-standing partners in New Jersey.

The initial launch of Playtech’s entertainment-led Live Casino offering in the U.S. represents the next important step in the company’s strategic expansion in North America.

As reported, its revolutionary studio in Southfield, Michigan has been developed to the highest standards in regard to live casino experience. Playtech will initially launch classic roulette, blackjack and baccarat live dealer tables, with All Bets Blackjack soon to follow. It is one of the provider’s leading scalable variants and products on the market, allowing an unlimited number of players to participate in a game.

In the coming months, Playtech’s initial offering will be complemented by further launches, including a sportsbook that brings a new way to engage on Live Casino. The company has also announced early introduction of some of its leading Live Game Shows.

Both the Michigan and the New Jersey studio will feature Quantum Roulette Arcade. It’s a key game in the supplier’s roulette portfolio, tailored specifically for the U.S. sector. Thanks to its double zero auto roulette table with a new 1000x multiplier, it represents the first live multiplier roulette variant to be launched in both states!

“This is a landmark moment for Playtech and our development in the U.S. and it is something we are all very excited about,” explains Edo Haitin, CEO at Playtech Live Casino.

The chief executive is humbly grateful for the warm welcome and support Playtech has received from the Atlantic City and Southfield communities. He added that the entire team is looking forward to becoming an integral part of the iGaming scene and strongly believes that the launch of the two new facilities will introduce novel industry-leading studio standards to the U.S.

Entering the Fastest-Growing States in 2022

By partnering with Parx Interactive and a British online gambling company, Playtech will ensure that its engaging and innovative products are available to new audiences in some of the fastest growing states in the U.S.

According to the company’s press release, its vision and drive for growth in these states has been well received by the local communities. Launching two ultra-modern studios across two regulated states in one day is something the company is incredibly proud of, and their ability to deliver customized gameplay experiences for players in Michigan and New Jersey will continue to grow in 2022.

Playtech will continue to further strengthen its Live offering with more leading titles and content in the upcoming period and enter new states by the end of the year.

Source:

“Playtech Live Launches in the US with Landmark Multi-state Roll-out”, playtech.com, December 24th, 2021.