Playson and EGT Digital Form Content Supply Alliance

Casino software provider, Playson, has signed an agreement deal with platform supplier, EGT Digital, regarding supplying this newly-launched brand with a suite of its state-of-the-art games.

According to the minutiae of the deal, EGT Digital will integrate Playson’s popular games onto its platform and this includes such titles as Timeless Fruit Slots series that feature the recent Sevens & Fruits: 6 Reels and much-loved games like Solar Temple and Viking Fortune: Hold and Win.

Expansion in Balkans

The emerging platform provider…

…will, under the terms of this agreement, gain many benefits from the engagement tools that are integration-free, like Jackpots, Seamless Play, Extra Spins and Tournaments that drive player retention for the operator customers.

EGT is based in Bulgaria and is looking to provide its services to operators in Romania, Serbia, Italy and Germany. They also plan to expand in Latin America.

Playson, with this partnership, continues to enlarge its foothold on international market’s online gaming industry.

Initial Remarks

Playson’s Sales Director Blanka Homor comments:

“EGT’s new platform is an exciting project presenting promising commercial opportunities, and we are delighted to be a part of it.

Extending the reach of Playson’s portfolio remains high on our agenda for 2020 and beyond, and we’re looking forward to building our presence across several markets with EGT Digital.”

EGT CEO, Alexander Botov, said:

“Playson is rapidly becoming one of the industry’s most dynamic game developers, so we are thrilled to have the company on board.

The studio’s impressive product range is a fantastic addition to our armoury, and this deal undoubtedly marks the start a long and productive commercial relationship.”

Deal With Octavian Lab

Merely days ago, Playson signed a similar deal with Rome-based Octavian Lab …

…with whom they have set up a content distribution partnership. The deal will allow the Italian platform to obtain access to diverse games including Solar Temple, Solar Queen, and Sunny Fruits: Hold and Win, together with Funky Fruits series and the Timeless Fruits Slots catalog. The cooperation will also enable the brand to take advantage of engagement tools which increase player retention.

The recently released Sevens & Fruits: 6 Reels has five paylines that pay both ways and an additional reel that pops up at times.

Source:

“Playson Extends Reach with EGT Digital”, playson.com, July 7th, 2020.