Top gaming supplier, Net Entertainment, has officially entered the Bulgarian iGaming market. It enters the market via a recent deal made with the BULGARIAN National Lottery, enabling the brand to expand beyond its current position.
As a result of the partnership, NetEnt has been given the go ahead to launch a variety of titles from its content portfolio on the Bulgarian National Lottery’s site, 7777.bg. Among the titles which have gone live include, Pyramid: Quest for Immortality, Dracula, Jimi Hendrix, and an assortment of other games.
CEO of National Lottery Bulgaria, Milen Ganev, commented, “As a market leader in Bulgaria, National Lottery is always delivering the best possible products to its customers. We recognise NetEnt as a stable partner, producing high quality games fitting perfectly into our gaming concept for entertainment.”
Ganev added, “National Lottery Bulgaria’s customer base has over 2 million registered players and we hope that all of them will enjoy our new product.”
Chief of market operations for NetEnt, and managing director for Malta, Enrico Bradamante, stated, “Expansion on regulated markets is an important part of our growth strategy and I am very pleased that our popular online games are now live and available in Bulgaria. We look forward to supporting National Lottery Bulgaria in growing their online casino business and I am convinced that their players will enjoy our entertaining premium games.”
NetEnt is considered a pioneer in the gaming industry, having had a hand in it for 20 years now. It provides premium gaming solutions to operators across the globe, and employs more than 700 individuals.
Source:
“NetEnt games live in Bulgaria”, netent.com, December 20, 2016.
nashek
7 years ago
Jr. Member
That's very suprising as they accepted Russian players for a long time , and just after that long time entering Bulgarian market. By the ocassion I didnt know that market is so big in Bulgaria, especially in my country not everyone is entering due to legislation. So it must have been worth investing.
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sharpe
7 years ago
Super Hero
It's a great news for the local punters I think,there's still few other casinos trough which you can play NetEnt games here but is nice to hear that this experience would be fully legal now trough 7777 site after so many of the leading brands had been out of reach in the last couple of years.
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