NetBet Integrates Gamification Solutions from BlueRibbon

One of the leading online gaming operators and a top-rated brand on LCB, NetBet, has announced a new partnership with B2B marketing provider BlueRibbon. As reported, the online betting hub will integrate gamification solutions across its digital B2C gaming products.

By integrating BlueRibbon’s cutting-edge content solutions, NetBet will be in a unique position to launch innovative, personalized jackpot campaigns and connect them with hundreds of gaming titles. The studio’s customized jackpots are specifically designed to boost operators’ possibilities and gamify player experience, but also to increase retention, engagement and loyalty.

Gamification as Distinct Advantage

As a top online gaming destination for players in regulated markets, NetBet, offers a ravishing portfolio powered by more than 31 software developers such as Microgaming, NetEnt, Evolution and Betsoft. The brand is licensed in the UK, Romania, Greece, Germany and Ireland.

Apart from continuous updates of the platform in terms of fresh content, the iGaming operator is also known for adding hot deals and features to its popular offering, keeping players coming back for more. By signing an agreement with BlueRibbon to implement new solutions, NetBet will complement the platform and enhance its ability to distinguish itself as a true industry leader.

BlueRibbon CMO, Dan Fischer, said about the partnership:

“We are thrilled to enter into this partnership with NetBet, a brand of choice for so many players around the world. We believe that our gamification solutions will create an irresistible sense of excitement for players while giving NetBet the distinct advantage of differentiating itself.”

Claudia Georgevici, NetBet PR manager, added:

“BlueRibbon is the kind of cutting-edge company we are always looking to partner with. We see that players love the excitement jackpots offer, and the ability for us to create our own jackpots, aligned with player behaviors, will be an excellent marketing and engagement tool for us.”

Back in October, the renowned casino operator also signed arrangements with GreenLogic, Stakelogic and other mainstream providers.

The SuperSeven Deal

After the official announcement about launching in the first half of 2021, SuperSeven, a new online brand from Bet Seven Online, has also confirmed to use BlueRibbon’s gamification solution as a significant component of its upcoming offering.

As reported, the iGaming platform is ready to take a different approach in providing online casino experience by boasting an exciting collection of RNG and live dealer content. The operator will also be able to create customized jackpots that bring more excitement to its game content, vital for building deeper loyalty with existing players.

BlueRibbon CMO, Dan Fischer, revealed more details by saying:

“We’re looking forward to SuperSeven’s launch this year. We believe that in a crowded marketplace, each operator needs to find that special something that will resonate with players, bringing them back for more. Our solution was created for exactly this purpose, and we’re thrilled to be one of the key mechanisms that will facilitate SuperSeven’s highly gamified experience.”

The newly formed partnership between BlueRibbon and GiG will also allow partner operators to use the jackpot solution, but SuperSeven will be the first to launch it.

Source:

“NetBet To Add BlueRibbon’s Gamification Solution”, europeangaming.eu, January 12, 2021.