Microgaming Teams up with Rootz Ltd via Wildz Casino

Leading content producer, Microgaming, has announced another successful partnership with a relatively new brand in the industry. Its premium online gaming content is now available to Rootz Ltd via the operator’s Wildz casino brand.

Under the terms of the agreement, punters will be able to discover the entire selection of diverse games. This includes not only the freshest hits but the all-time popular, record-breaking, Mega Moolah progressive jackpot slot and many other releases.

Bringing Diversity

Rootz Ltd was established in 2017 and thanks to the B2C gaming license granted by Malta Gaming, the company launched its first casino brand, Wildz.com. The firm offers a wide range of solutions to the iGaming market.

Seeing plenty of potential in the strategic agreement, Chief Commercial Officer at Microgaming, Jean-Luc Ferriere, announced as follows:

“We are delighted to join forces with Rootz in a deal that will bring our diverse content to their online casino players, who can look forward to an entertaining collection of Microgaming’s most popular and engaging games.”

Benefits for Players

As a result of successful integration with Microgaming’s award-winning gaming platform, Rootz Ltd can now provide its followers with access to an extensive collection of diverse and innovative releases tailored to meet a variety of tastes.

As Lasse Rantala CEO at Rootz Ltd announced:

“We are excited to announce that we will be launching with Microgaming through our Wildz.com brand. As Microgaming is one of the longest-standing companies in the iGaming industry, it is important for us that we carry their large selection of games which online casino players know well.”

Strategic Alignments

The list of sealed deals includes some other brands such as Nolimit City. The agreement between the companies was inked in July, and Nolimit sees it as an excellent chance to “blossom” and deliver their library to an even wider range of followers.

In addition to this, Relax also teamed up with Rootz Ltd. The agreement between these two brands entails integration of the supplier’s portfolio of in-house and partner content to be rolled out with Rootz’s flagship online casino brand, Wildz. Some of the most prominent features come in the form of a dynamic rewards system, the exclusive Spinback feature, and a custom rewards slot, Levelz.

Knowing that smooth transactions are one of the biggest demands in the industry…

…Wildz entered a deal with Swedish Zimpler to provide modern and simple payment solutions. As a result of the cooperation, consumers will be able to control payment transactions from mobile devices. This is of particular importance as the growing number of players access the content while on the move.

Source:

“Microgaming welcomes Rootz Ltd to its growing network of operators”, microgaming.co.uk, August 29, 2019.