Kambi Agrees Partnership With Netherlands’ Largest Casino Operator

Kambi, one of the most trusted sports betting partners, has agreed a multi-year partnership deal with one of the largest Dutch operators, in time for the launch of online gaming market and legislation passage.

JHV Gaming and Entertainment Group is one of the leading private casino operators in The Netherlands.

The Idea Behind Match-Up

JVH also plans to harness Kambi’s high-performance sports books and powerful front-end suites and price differentiator tools for the launch of online sports betting offering in The Netherlands.

The said launch is expected to happen in the second half of 2021, after legislation and corresponding regulatory approvals have been set.

JVH Group is one of the foremost casino operators in The Netherlands which welcomes over four million guest visits every year across more than 80 properties under brands that include Jack’s Casino and Flash Casinos.

The brand will enter the Dutch online market once it’s regulated and contribute to an engaging sports betting scene.

The Initial Impressions

Kambi’s CEO Kristian Nylen, said:

"We are very pleased to have put pen to paper on our partnership with JVH group, an agreement which positions both parties to fully capitalise on the forthcoming regulation of the Dutch online sports betting market.

JVH's reach in The Netherlands' land-based casino sector is unmatched, and Kambi's digital expertise will enable them to accelerate their growth with a market-leading online sports betting offer."

JHV’s CEO and Chairman, Eric Orders, added:

“This partnership marks an important strategic milestone for the company and entry into a new phase, with the aim of building on our casino business with the launch of a premium online sports betting product as we finally go digital.

In Kambi, we are confident that we have found a trusted partner that shares our goal of providing players with engaging, innovative sports betting experiences, and we look forward to working closely with them as we deliver on our digital ambitions."

Source:

“Kambi : and JVH gaming & entertainment group sign long-term partnership”, marketscreener.com, December 29th, 2020.