Groove Gaming Seals Major Supply Partnership with Vivo Gaming

Continuing the positive and familiar groove of growing, dynamic plug-and-play specialist, Groove Gaming (‘GG’), declared yet another strategic alignment with a fast-expanding brand from the industry, Vivo Gaming. Under the terms of the deal…

… GG will have the opportunity to integrate a broad portfolio of Vivo's live dealer titles onto its bustling platform, thus strengthening their presence and gathering even more consumers.

Meeting the Growing Demands

This latest content alignment means Groove Gaming's clients will gain access to Vivo’s market-leading interactive live dealer games, such as live roulette, baccarat, blackjack and live dedicated tables. Those are delivered from four studios across the globe on an all-new HTML5 technology platform. Live casino games…

…are at the heart of the expansion in multiplayer games, representing one of the ways in which the online gaming industry responds to the social aspects of gaming. GG realizes that players enjoy being able to see the dealer and with this latest deal, the company gets the chance to meet those growing demands. Leo Tinoco, VP for Vivo Gaming declared:

“Through this partnership with Groove Gaming, we will extend our footprint and reach deeper into a number of markets with the latest generation Live Dealer content. We are sure that the market will welcome this coming together of two major businesses and that it will offer significantly increased value to players and operators alike.”

Reaching the Next Stage

Groove already has a nice reputation in the global iGaming market with a diverse collection of proprietary and 3rd party HTML5 video slots and table games. In addition to this, the offering includes over 2500 casino games along with the biggest lotto, bingo, live games, scratch, multiplayer, and sportsbook. GG's innovative solutions…

…help operators maximize player value, generate new revenue opportunities and enhance brand integrity. Commenting on the excellent chance to collaborate with Vivo, Yahale Meltzer, COO at Groove said as follows:

“We selected Vivo Gaming’s Live Casino offering because it is by far one of the absolute best and will add to what is already one of the strongest offerings in the global iGaming market. Live games will support our growth and add to Groove Gaming's already rich diversity and our team looks forward to working closely with the team at Vivo with live dealer games set to be the next stage in growth for the iGaming sector."

Apart from the expanding catalog of releases, other GG services include advanced marketing and management system, risk management, regulatory compliance, business intelligence, affiliate promotion, and customer service, as well as support in launching, maintaining, and growing new online casinos.

Enhancing Live Gaming Experience

Live dealer games are a particularly specific category, as operators are able to stream footage of gameplay in real time straight from the table, while players make decisions on the course of the game as it takes place. Having in mind the growing popularity of live dealer games like baccarat and blackjack…

…web-based venues have now begun to focus their efforts on offering such games via mobile devices, a specialty of Vivo Gaming and their vision. This certainly makes them a desirable partner for all the interested sides eager to gain a good reputation in this segment.

Source:

“Press release”, June 25, 2019.