Creator of Interactive 3D Slots3 Series Further Enhances its Standalone Promo Toolbox
After making a big comeback this month with its Bigger, Better, More promo, featuring a €70,000 prize pool, Betsoft continues to add novel upgrades to its toolbox of products.
Tournament is the latest in-game tool added to Drive™, a comprehensive collection of goodies that brings a new dimension to immersive play. The studio is now shifting its marketing strategy towards boosted promotions with real-time gamification for substantial win opportunities.
Betsoft Drive: Gamification and Added Value
As described by the premium omni-channel iGaming provider, the Drive promo toolbox is designed to provide standalone or combined applications across the company’s multi-awarded portfolio.
Launched in September 2022, Take the Prize presented the studio’s very first Betsoft Drive product. It gave a unique perspective on gameplay thanks to its randomly triggered fortune wheel with cash prizes or bonuses at any point in a game.
According to Betsoft, this customizable tool was developed to diversify in-game experiences with real-time notifications. As part of the action, players were also able to win instant rewards and try out a highly inventive UI for the ultimate savoir-faire.
Thanks to a positive response in regard to Take the Prize promo, Betsoft set up two successful Network Promotions in June and September 2022. Participants were allowed to play with bets up by 25% and more, while the player participation was around 30% for the first promotion.
The second part of the offer came with an even larger prize pool. Players were also given a wider access to Betsoft titles.
Among the 40+ slots offered in the second promotion, contesters were able to see Gemini Joker, Wilds of Fortune and Captain’s Quest, and Treasure Island. However, some old favorites like Take the Bank, Lava Gold and Jungle Stripes were also on the list.
As announced earlier, Betsoft has launched a second in-game tool to reinforce its successful approach to added player value. Named simply Tournament, the product is set to bring a new level of gamification with a substantial prize potential.
Increasing the Connection with Players
The latest expansion of the studio’s toolbox will provide leaderboards on each game, just like any other tournament. As explained, the results will be constantly updated in real-time, allowing players to track their score.
“When we began the development of our in-game tools, we had a clear vision: to increase the connection players have with us; to boost game performance; and to give bigger wins,” commented Renata Banyar, CMO at Betsoft.
Betsoft has also optimized both Take the Prize and Tournament for mobile devices. These products will be compatible across all handheld gadgets, and it will work effortlessly on a standalone basis. As stated by the company, each promotion tool can be combined with the qualifying games across any timeframe.
Source:
“Betsoft further enhances gamification across its portfolio with latest in-game tool launch”, betsoft.com, October 10th, 2022.
KingNemo 2 years ago Mighty Member
I personally believe leaderboards in each game and this tournament style will drive engagement within this software provider..great job Betsoft Gaming!
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SandyOlsson 2 years ago Sr. Newbie
Isn’t it great how certain providers make an impressive comeback or invent something entirely new to keep their players occupied and entertained? I wasn’t expecting such a surprise from Betsoft to be honest, but I do like their games...
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