SoftSwiss Becomes Partner of Fire & Ice 20th Anniversary

SOFTSWISS, a cutting-edge software brand for the market, has become part of the unique iGaming community – Fire & Ice 2023! Thanks to the exclusive cooperation with the organizers, the brand will bring friends, partners, and guests at the Troxy venue in London to mark the 20th anniversary of the incredible iGaming journey. The highly anticipated company event will take place on 8the February, right at the same time as ICE London and iGB Affiliate London.

Organized with the slogan ‘Beyond our Wildest Dreams’, the Fire & Ice event will gather the influential people and founders of online gaming enterprises. The party will also push the limits of amusement and take the experience to a whole new level.

SOFTSWISS is proud to become a partner to these unique festivities and back the organizers in marking a huge milestone of two decades in the sector. Working together with Fire & Ice indicates that SOFTSWISS is a savvy iGaming brand that will blaze the way for the whole sector. 

What Was Stated

Commenting on the new deal, Valentina Bagniya, Chief Marketing Officer at SOFTSWISS, says that the company is inspired to be part of this incredible celebration as Fire & Ice is the most exclusive and exciting event for the iGaming market. Together with the Fire & Ice team, SOFTSWISS delivers the story of iGaming, and they are proud to be a unique partner to the 20th anniversary show. This year SOFTSWISS comes back in London to represent new casino products and introduce the next chapter of the latest promo campaign they started in Malta.

She said:

“So, it’s time to bring the heat to London!”

On the other hand, Michael Caselli, the show organizer and co-host of Fire & Ice 2023, said:

“We are so thankful to SOFTSWISS for supporting what will be, by far, our biggest production to date. This event tells the story of our industry, and it is a huge responsibility for us. It is the most challenging task we have ever undertaken. You will find yourselves sitting next to those industry grandees you’ve seen on screens and boards. This is the party to celebrate the people who have built a reliable foundation for the industry to thrive in the future.”

Jodie Thind, the event organizer and co-host, says that we they asked for a better cutting-edge brand to partner with them and make this anniversary event special. The journey has been stunning, and now they see this event as a “thank you to everyone in iGaming.”

Source:

“Softswiss Becomes An Exclusive Partner To Fire & Ice 20th Anniversary Event”, softswiss.com, January 11, 2023.