LeoVegas is Making a Significant Step Towards Launching Outsourced Content

To re-affirm its industry-leading credentials, Relax Gaming has recently agreed a landmark deal with Lottoland, an operator with enormous status and reach.

However, the iGaming aggregator and supplier of unique content has concluded another important Silver Bullet partnership deal allowing it to integrate a full suite of online games from Blue Guru – a small studio launched by LeoVegas in May 2021.

Focused on History and Mythology

Although its one of the industry’s youngest software providers, Blue Guru Games is already known for excellent history and mythology-themed games. As such, it has become the latest partner to benefit from the industry’s leading distribution platform, Silver Bullet.

Under the terms of the agreement, Blue Guru Games will grant access to the aggregator who will launch its portfolio with tier-one operators, thus securing unrivalled speed-to-market, a larger audience and faster retention.

Despite a recent launch date in 2021, the studio’s leaders have more than 20 years of accumulated experience in game development, giving them freedom to create anything a localized market would require, including a range of broad international hits.

As an experienced, award-winning B2B multi-product provider and part of the Kindred Group, Relax Gaming will help Blue Guru develop, produce and distribute its up-to-date content faster than ever before, diversifying the selection of quality games further and reaching more tier-one operator partners in the future.

“Relax has quickly expanded its already-established portfolio of games and does so again with this exciting Silver Bullet partnership,” stated about the deal, Simon Hammon, chief product officer.

The CPO is happy to bring more value to the program by supporting the studio’s creativity and engagement in the online games sector. Hammon also hopes that the partnership will help Blue Guru to reach the next chapter of their development.

Dedicated to Storytelling

The aggregator’s latest deal also highlights its platform’s ability to raise partner profiles among the top-ranking iGaming operators.

On that note, Andrew Braithwaite from Blue Guru Games explained that the whole team is dedicated to making the storytelling as fascinating and engaging as possible, ensuring a more entertaining gaming experience than ever before.

Thanks to Relax’s impressive expertise in maintaining long-standing relationships with the worldwide operators, the youngest studio from LeoVegas should quickly become a favorite among players, concluded Braithwaite.

In the same fashion, the Silver Bullet program is exactly what the new developer needs to reach the next level in the iGaming industry, so everybody is eagerly waiting to see what this partnership will bring in the coming months.

The latest title to go live from Relax Gaming on 23 February is inviting players to take a walk on the wild side, and it is called Beast Mode.

This high volatility slot is inspired by the 80’s and it sees players transported to Venice Beach where tank-tops are tight and wins are even bigger than the oiled-up muscles.

Source:

“Relax Gaming brings Blue Guru on board as Silver Bullet partner”, relax-gaming.com, February 17^th, 2022.