ProgressPlay Expands Global Footprint by Teaming Up with GrooveGaming

White-label and casino supplier and platform provider ProgressPlay has signed a deal with GrooveGaming (GG), a well-known gaming aggregator. This move will allow the brand to enlarge its reach and expand its global footprint.

At the heart of GG is selecting the highest-quality content that will make them stand out and that will drive player-engagement for clients. The team behind this brand is constantly curating a portfolio of first-rate games, which is then made available to clients as a prebuilt library from which they can choose the right regionally-compliant titles for their punters.

This powerful platform…

…includes over 4000 casino releases as well as a wealth of aggregated content ranging from video slots to table and live games, that operators can access via easy integration and increase player enjoyment and revenue.

Groove’s portfolio includes titles developed by leading industry names such as Microgaming, NetEnt, Genesis, Iron Dog, Play’n GO, Betsoft, Spinomenal, Habanero, and many others. The company is also committed to adding new software providers every month to the platform. By doing so, they are providing punters with more options and bringing the latest content to partners.

In the last two years, their presence has grown across key global markets and important regulated jurisdictions through partnerships with major online gambling operators. They have become the aggregator of choice for big industry names, including EveryMatrix, iGP, Alea, Quickfire, and BetConstruct, among others.

One of the primary reasons why GrooveGaming is becoming an interesting option for the increasing number of companies around the world is due to their innovative technology which provides operators with the ability to activate a range of features that enhance customer experience and engagement. The brand has been recognized as one of the ’10 Best Innovative Technology Solution Providers of 2020’ by IndustryEra.

With white-label casino products…

…split into three primary categories: desktop, mobile, and tablets; ProgressPlay has been active on the iGaming scene since 2012. Their offer consists of hundreds of ‘ultra-sonic’ HTML5 table games and fruit machines with player acquisition tools, exciting illustrations and features quicker gaming for iOS and Android. Their portfolio at the moment includes some of the most popular titles such as Jurassic World, Raging Rhino, Plant of the Apes, King Kong Fury, and Pink Elephants, among others.

Itai Loewenstein, CEO at ProgressPlay, said:

“Our focus is to maximize the success of our clients' white-label brands and we do that with the cutting-edge technology in our gaming platform. This content extension with GrooveGaming is an exciting opportunity for us to drive additional growth and expand our B2B footprint.”

Yahale Meltzer, COO at GrooveGaming said:

“We are delighted to facilitate our content with this contract extension and to strengthen our partnership with ProgressPlay, which has been running since 2018. We are delighted to integrate further into the supply-chain and act to add-value and support a key player in the market.”

Source:

"ProgressPlay Press Release", September 4th, 2020.