As the US iGaming market explores new frontiers on a daily basis, a complimentary infrastructure needs to follow it in order to meet the requirements by the rising levels of public.
On Monday, a new strategic partnership between two major banking system providers, Worldpay and Paysafe Group, was formed in order to rise to the occasion of the said demands.
Economy Dictates Everything
The two payment technology companies will work together in order to make most of online gaming and sports betting market growth in the United States. The teaming up of these two seeks to ensure new industry-leading standards in these fields as far as acceptance of digital payments and security goes.
The official press statement released this week elaborates on the subject by expressing the companies' desire to boost the players' payment choices by combining capabilities of both parties involved. This will, as expected, lead to better conversion and retention.
Both Paysafe and Worldpay will ensure there is a seamless connectivity with a single point of integration...
… and custom-tailored for the growingly complex US market will be near instant push-to-card payouts, cash payment solutions, credit card processing, digital wallets...
Combined Approach is the Best Approach
Head of Global Enterprise eCommerce for Worldpay, Shane Happach, is assured that combined strengths and capabilities will simplify payments for gaming operators. At the same time, he expects that attentiveness to responsible gaming will continue to show, as well as the mission of protecting every transaction's integrity.
“As a leading payments provider for iGaming companies, state lotteries, and land-based casinos, Worldpay is excited about the enhancements this partnership will bring when it comes to maximizing payment acceptance, enabling new digital wallets, as well as minimizing fraud risk and lowering cost.”
Beside seamless transactions and reduced operating costs, this partnership will allow universal acceptance of payments and optimized credit card processing for fast-fund payouts. A wealth of payment solutions will be an integral part of the technological solution.
Online gambling payment options provided by Paysafe, which includes the award-winning Neteller digital wallet that is widely used with casino operators in the USA, will be part of the package as well.
Joel Leonoff, Paysafe Group's President and CEO, commented: “Through this partnership, Worldpay and Paysafe will be able to champion the needs of U.S. iGaming operators and their players by providing a secure, cost-effective and highly configurable payments platform that delivers an unparalleled player experience.”
He also remarked that the innovative approach exercised in this instance will support all transactions no matter how the player wishes to pay.
The American Gaming Association estimates that the sports betting market alone could be worth $150 billion in online and offline GGR, with the US market poised to become the largest in the world.
Source:
“Develop New Solution for US iGaming and Sports Betting Markets”, George Miller, europeangaming.eu, November 22, 2018.
dandan2227 5 years ago Full Member
this does sound exciting it absolutely make things so much easier and safer but again still skeptic and won't know until it actually goes into motion. If it does work out its just another step forward for online gambling becoming more of a normalcy in the USA
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drmzofluv 5 years ago Sr. Newbie
can't wait to see how well it will work for US players
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DomLatVit 5 years ago Newbie
That sounds massive – just how exactly it will look remains to be seen, but I can't wait until they roll it out.
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