OKTO has announced a significant milestone in its expansion journey by partnering with Sazka, the largest and oldest lottery company in the Czech Republic. This collaboration not only marks OKTO’s entry into the Czech market but also highlights the company’s growing reputation as an innovator in gaming payment solutions.
The partnership is centered around OKTO.CASH, a cutting-edge cash-to-digital payment service specifically designed for registered gaming players. Through this service, OKTO.CASH is now available across Sazka’s vast network of over 6,700 points of sale (POS), with plans to expand to even more locations by the end of the year. Already, the first e-merchant has started benefiting from the service, with expectations that many more will join throughout the year.
OKTO’s Strategic Growth in the Czech Republic
“This partnership with Sazka marks a transformative moment for OKTO in the region,” stated Vasilis Contoguris, OKTO’s Senior International Expansion Manager for cash-to-digital functions.“By enabling consumers to seamlessly top up their iGaming accounts with cash in real-time via an embedded payment solution, we’re delivering on our promise of an exceptional customer experience. This aligns perfectly with our mission and underscores our commitment to innovation and convenience.”
The significance of this partnership is evident in OKTO’s strategy to provide gaming players with an easy, fast, and secure way to upload funds online, without the need for third-party apps. OKTO.CASH is designed to be seamlessly integrated into merchant apps or websites, offering users a direct and efficient method to fund their accounts. This service is particularly appealing to players who prefer cash transactions and are looking for a hassle-free way to engage in online gaming.
Sazka, with its extensive network of POS locations, is equally enthusiastic about this collaboration. Pavel Vápenka, Sales Director at Sazka, expressed his optimism about the partnership: “We are pleased to join hands with OKTO to offer our customers a convenient and secure cash top-up solution. This partnership and integration underscore our dedication to enhancing the customer experience by providing easy access to essential services. With OKTO’s service integrated into our network, we’re confident that gamers and online operators alike will appreciate the added convenience.”
The integration of OKTO.CASH into Sazka’s network represents a significant step forward in providing Czech gamers with a modern and efficient payment solution. The collaboration is expected to resonate well with the market, as it simplifies the process of topping up gaming accounts and enhances the overall gaming experience for players across the country.
Expansion and Future Growth
OKTO’s entry into the Czech Republic is part of a broader strategy to expand its footprint across Europe. The company has already launched its OKTO.CASH service in several other countries, including Romania, Greece, Germany, Cyprus, Italy, Serbia, and Spain. This extensive rollout highlights OKTO’s commitment to becoming a leading provider of payment solutions in the gaming industry.
In the coming months, OKTO plans to continue its expansion by partnering with more online operators who will offer the company’s eVoucher payment method to their users. This will further solidify OKTO’s position in the market and reinforce its mission to deliver a superior payment experience with every transaction.
As OKTO.CASH continues to gain traction across Europe, the company is well-positioned to become a preferred choice for gamers who value convenience, speed, and security in their payment methods. The partnership with Sazka is a testament to OKTO’s ability to adapt and innovate in a competitive industry, providing solutions that meet the evolving needs of players and operators alike.
Source:
''OKTO enters Czech Market via strategic partnership with Sazka'', oktopayments.com, August 26, 2024.
