Ezugi Goes Live in Colombia via Betplay

Prominent supplier of live casino content, Ezugi, has decided to further strengthen its position by going live via Betplay in Colombia. This will another right move from the brand in extending its LatAm presence.

As part of Evolution Gaming, Ezugi has received official permission to launch its live casino portfolio in the Colombian market. Thanks to the new deal, the brand's games such as live blackjack, live roulette, and live baccarat are available to Betplay customers, which will be followed by localized Spanish tables in the future.

Ezugi is already famous for delivering cutting-edge products for the casino market. Its live casino games are broadcasted from nine different studios across the globe. The expansion in Colombia is part of the plan to become the first choice in Latin America.

Official Words

Commenting on the new deal, Business Development Manager at Ezugi, Erick Mendez noted:

“We are thrilled to have secured certification in Colombia and offer live casino titles to players in the market via our operator partner, Betplay.

“Obtaining approvals in regulated markets around the world is at the core of our growth strategy and entering Colombia further establishes Ezugi as the leading live casino provider in LatAm and beyond.

He added:

“We have identified LatAm as having tremendous growth potential and Colombia in particular as a key market where the live casino will enjoy incredible traction and engagement as it continues to mature.

“We are pleased that our journey in Colombia starts with BetPlay and look forward to working with more operators in the region over the coming weeks and months.”

Direccion Operaciones Online at BetPlay, Carlos Mario Mora Alvarez said:

“Partnering with Ezugi is a landmark moment for BetPlay, allowing us to offer our players the best live dealer content for the very first time.

“Colombia might be a relatively new market, but players are savvy and discerning and are demanding the same variety of games available in more established regions.

“Integrating live casino content into our game lobby has been high on our agenda and we are delighted to have joined forces with Ezugi to make this happen.”

Ezugi has recently been approved in the Isle of Man, Estonia, Bulgaria, and Lithuania and its Colombian expansion is the logical step for the brand.

Source:

“Ezugi Launches in Colombia”, gameon.im, November 10. 2020.