Innovative provider of casino content, ESA Gaming, has concluded an agreement with Emara Play to bolster its footprint in LatAm and enter the Spanish market.
The new deal will see ESA Gaming’s EasySwipe™ portfolio added to Emara Play’s aggregation platform and across the supplier’s global network.
The EasySwipe™ games selection consists of mobile-first titles developed to offer cross-sell capabilities to sportsbook operators and have been demonstrated extended loyalty and receive additional revenues. Some of the available titles will be Goal Mine and Fruit Staxx, as well as classics Roulette and Blackjack.
Emara Play’s aggregation platform supplies its clients with over 400 online casino games and player engagement tools from leading suppliers in the sector. It also operates in regulated markets such as Latin America and Spain.
This is another agreement for ESA Gaming which looks to expand its presence in key regions, including Italy and Colombia.
Official Statements from the Companies
Speaking on the new deal, Director at ESA Gaming, Zorica Smallwood, said:
“This deal with Emara Play allows us to further expand our footprint in LatAm, where players have embraced our content, while also making our debut in Spain which is a market, we have had our eyes on for a long time.”
She also underlined the impressive growth of ESA games over the last year and ability to reach even more players while supporting operators in improving their cross-selling possibilities.
CEO at Emara Play, Daniel Rubio, said:
“ESA Gaming’s content, optimized for cross-selling, makes a unique addition to our existing offering and will be a perfect match for our operator partners that are looking to introduce their players to casino games without disrupting the sports experience. We look forward to a successful partnership together with ESA Gaming.”
About the Brands
ESA Gaming is an independent provider of games, which employs industry veterans and pushes the limits of innovation. The brand shares a simple idea - to develop gaming products that will diversify gaming portfolios and enhance player engagement. From the first day of establishment, the company has been dedicated to one strategy – to deliver high-performing solutions with a mobile-first approach. ESA is known for the following values Simplicity, mobile first-approach, and speediness.
Emara Play is a one-of-a-kind aggregator, which has developed a new concept in the gaming sector, allowing operators and suppliers to maximize user satisfaction. Its games are available on different devices, developed in HTML5 mode, and adapted to different markets.
Source:
“ESA Gaming strikes distribution deal in LatAm and Spain with Emara Play”, europeangaming.eu, March 16, 2021.
