Blueprint and IWG To Develop Instant Win Games

Renowned supplier of instant win games, IWG, has sealed an agreement with Blueprint Gaming to convert its top-ranking slots into instant win releases. The award-winning developer will start with Genie Jackpots, King Kong Clash and Wish Upon a Jackpot, but the instant win vertical will see more remakes in the upcoming period, allowing the provider to easily reach new audience.

“Adapting For Greater Experience”

IWG is the leading force in the industry when it comes to adapting slots to create engaging new experiences that are appealing to a large instant win community. At the same time, the company excels in maintaining all narrative and bonus features of the original game, staying faithful to its associated gameplay.

Newly developed titles will be available to play at gaming portals under the Progress Play network, as well as IWG’s lottery and commercial online hubs. Rhydian Fisher, CEO at the company said that the popularity of instant win games is on constant rise, referring to an increased number of requests from slot providers to have their content re-adapted for the market. Fisher is convinced that the Blueprint Gaming’s thrilling product collection will be genuinely favored among all players...

Picking Up Before Tailoring

According to Matt Cole, managing director of Blueprint, the company has picked up on the growth of the instant win sector only to realize that there is a huge opportunity to enter the market by relaunching some of the top-performing games as instant wins. Cole said in an interview about the agreement with IWG that the supplier is excellent at migrating key characteristics of slots into instant casino games that will appeal to players on the grandest of scales.

IWG has spent more than 15 years in the industry providing a full online instant win service to lotteries, and producing more than 250 high-rated instant win games. The software company has won the prize ‘online lottery supplier of the year’ at the 2017 EGR B2B Awards.

Source:

“IWG strikes Blueprint Gaming partnership”, blueprintgaming.com, September 10, 2018.