Amaya Gaming Group has secured a deal with Caesars Interactive Entertainment that will see its games go online in the New Jersey online gambling market.
The deal must still pass licensing and regulatory approvals.
“This is an immense win for us, one that should extend our online gaming footprint significantly in the United States as well as contribute to our recurring revenue in future years,” said David Baazov, CEO of Amaya Gaming Group.
Amaya expects to profit from the revenue generated by the New Jersey website plus a percentage of the revenue from the use of its online casino games.
“The Amaya Game Office platform provides us with a turnkey solution which we plan to use to launch CaesarsCasino.com in New Jersey,” said Mitch Garber, CEO of Caesars Interactive Entertainment, Inc. “It allows us to tailor our product offering and integrate seamlessly with third party content, manage relationships with our customers, and conduct cross-promotional activities with our Caesars hotels.”
