It’s official; the world’s very first Free Spin Shop has been launched. Multi-channel casino and betting solutions provider, Viral is responsible for the recent launch, which has been created in an effort to amplify the player experience.
With the holiday season coming up, Viral has decided to combine two of the most popular habits for those who frequently surf the web. They have determined these habits to be online shopping, and online casino play, of course. The Free Spin Shop conveniently combines the two activities. It provides users with the opportunity to view a selection of available games, as well as free spins. Players may select from their favorite games, and look out for up to 500 free spins.
CEO of Viral, Daniel Eriksson, commented, “We have spent considerable time talking to players and understanding their behaviour. The development of the Free Spin Shop was a direct result of those player focus groups. The shop provides a stronger engagement and retention tool, which is all configurable from the back office, coupled with a presentation shopping style UI that is familiar with the largest percentage of the online population. We already are seeing strong player feedback as the LuckyCasino brand has been the first to go-live with the Free Spin Shop.”
Viral provides an impressive platform, offering a massive range of more than 1000 casino games, all from top gaming studios. Its platform is also equipped with both global and localized payment integrations for a variety of operators.