Adding exciting casino products never seems to stop with NetEnt, as the leading industry provider recently launched a widget for simultaneous sports betting and live casino action. This year’s FIFA World Cup™ will be covered by a cutting-edge product that provides a chance to play live casino and bet on sports at the same time via innovative streaming technology. With additional integration of content management tools, operators will be able to create an enticing gaming experience, including live odds on any sport, match or marketplace plus live game tables.
Popular online service for wagering on sports, Stoiximan, has already implemented the Sports Betting Widget, while other operators are expected to join in time for this year’s World Cup. Chief product officer at NetEnt, Henrik Fagerlund, has a very positive attitude about the latest offering, as it represents a breakthrough on the market that has never been seen before. The timing to launch such an exciting product couldn’t be better, as we are only a few weeks away from the Cup, adds Fagerlund.
The widget utilizes a new type of cross-sell opportunities as well, and operators will not have to worry about their sports betting revenues, since gaining further income on other products will be simultaneous and sustained. Ioannis Kalambokis, manager at Stoiximan, is bedazzled with the new widget’s capabilities, saying that the venue is one step closer in delivering the ultimate user experience. By working closely with Net Entertainment, operators can now employ innovative ways of combining this type of betting with live casino, a groundbreaking solution.
Based and developed on the Chroma key technology, the Sports Betting Widget represents an application that allows all players to stay updated with scores in real time – an important feature during World Cup matches, as playing Live Roulette with dealers commenting on the action is the next step towards absolute gaming revolution.