Spinomenal, a prominent iGaming content provider, has secured a fresh content deal with Rank Group, aiming to enhance its footprint in the UK significantly. This collaboration represents a substantial step forward for Spinomenal, as it aligns itself with one of the UK's leading operators in the gaming space.
The agreement enables Rank Group to access Spinomenal's extensive library of online casino games through Light & Wonder's OpenGaming™ platform. As a result, Rank's various brands will now feature several of Spinomenal’s popular titles, including fan-favorites like Fairytale Beauties, Majestic King, and Majestic White Rhino. These games are expected to attract players looking for diverse and engaging gaming experiences.
Lior Shvartz, Spinomenal’s CEO, expressed great enthusiasm for the new partnership, emphasizing the importance of Rank Group's strong reputation in the UK gaming industry. He stated, “Rank’s reputation within the British market is outstanding and we’re thrilled to be able to grow our presence here with such a strong operator.” This sentiment reflects Spinomenal's commitment to expanding its influence in one of the most competitive gaming markets globally, positioning the company for further growth in the UK.
From Rank Group’s perspective, the addition of Spinomenal’s game library aligns well with its overarching goal to provide top-tier gaming experiences to its customers. Nolan Frendo, Casino Games Manager at Rank Group, shared his optimism about the collaboration, noting that Spinomenal's passion for creating innovative and engaging games fits perfectly with their ambition. “We expect big things from this partnership,” Frendo added, underscoring Rank's confidence in Spinomenal's ability to deliver high-quality content that resonates with their players.
A key aspect of this partnership is the use of Light & Wonder’s OpenGaming™ platform, which serves as the medium through which Spinomenal’s games will be integrated into Rank Group’s brands. The platform is renowned for its reliability and ability to host a vast array of gaming content, making it an ideal choice for expanding Spinomenal's offerings in a seamless manner. By utilizing this platform, Spinomenal can ensure its games reach a broad audience within Rank's established network of players, enhancing user engagement and driving growth in the UK market.
This partnership signals a promising future for both companies. Spinomenal stands to benefit from increased visibility and brand recognition, while Rank Group gains access to a portfolio of games that will appeal to a wide range of players. With Spinomenal's dedication to innovation and Rank’s focus on delivering premium gaming experiences, the collaboration is expected to yield substantial results.
As the iGaming industry continues to evolve, partnerships like this one will play a pivotal role in shaping the future of online gaming in the UK and beyond. Both Spinomenal and Rank Group are poised to take advantage of this trend, leveraging their combined strengths to stay competitive in an increasingly dynamic market.
Source:
''Spinomenal agrees content deal with Rank Group'' Press Release. October 14, 2024.