Pragmatic Play, one of the leading online gaming content developers, has produced a bespoke bingo product for PlayOJO.
The SkillOnNet’s brand will acquire, in partnership with the hit ITV show, the Masked Singer Bingo, the unique game that was launched in December 2020.
Leveraging the operator’s high-profile partnership with one of the British TV channel’s most exciting shows, Pragmatic Play’s The Masked Singer Bingo combines features and branding from the show into an exclusive 90-ball bingo room.
Players are, when entering the Masked Singer Bingo room, asked to choose what make they think will be on the bingo ticket that wins the full house.
All of their bingo tickets change to show a mask that reflects their choice.
If the chosen mask matches the one displayed on a Full House winning tickets, successful players will be awarded free tickets for their next game. There is also a daily jackpot in the Masked Singer Bingo room, which is guaranteed to be won by the end of every day.
The Masked Singer Bingo has transitioned from concept to going live in a very short time…
…and highlights Pragmatic’s flexibility and impressive mobilization speed. Pragmatic Play’s Vice President of Bingo, Claire McDaid, said:
“Our partnership with SkillOnNet is extremely strong and we’re delighted to partner up once again and create a unique bingo proposition. Taking a hugely popular brand and transforming it into a bingo product in just a few months was a challenge for the team but the end-product is something we’re proud of."
She added that adding extra features to boost retention will be sure to add to the game’s popularity and we’re all extremely confident on how the product will perform as we continue to evolve our relationship with SkillOnNet.
Source:
“Pragmatic Play Unveils The Masked Singer Bingo Product In Partnership With SkillOnNet”, pragmaticplay.com, January 11th, 2021.