As you may probably know, we recently wrapped up 2021 with a BIG BANG and marked our 15th anniversary as an independent directory, reviewer of online casinos, a casino forum and guide to casino bonuses.
When we look back, it has certainly been a challenging and quite interesting road for the most of us. More importantly, the decade-and-half-long evolution process has also helped us grow and learn, leading us to a myriad of positive changes over the years and a series of significant achievements, which we as a team are very proud of.
At the beginning of December 2021, our directory has celebrated its 15th birthday. After spending so much time on the market, we might be a bit older, but when it comes to business, wiser and dazzling is what counts.
That being said, LCB has successfully crossed the finish line of 2021 as one of the leading sites offering comprehensive gambling information and unbiased player feedback. However, our motto and mission, To Bring More Value To The Player, wouldn’t make much sense if we didn’t achieve any major milestones, of course, not only since the foundation, but more specifically, last year.
Our growing and committed team of professionals is always on the lookout for new casino brands, as they are the key to widening the pool of gaming opportunities for the community. In 2021, our efforts to surpass that goal resulted in 185 online casinos added to the LCB database!
Meanwhile, our community continued to enjoy a whole universe of free games that are constantly added to the directory. Last year, our moderators expanded the library with 1435 titles, and, not that we are bragging, but our members enjoyed the games so much, that they made sure to play them 79,199 times.
Here’s another fun fact: we might have reached 100,000 members back in 2017, but last year alone, we welcomed 12,452 new members to the close-knit community that now counts over 154,000 gaming enthusiasts, just in time for our 15th anniversary.
Another important thing worth mentioning is that LCB members have started 2,116 new forum topics and written 39,415 forum posts in 2021.
Still, when we talk about our site’s biggest arsenal, or casino bonuses, they are still among the most popular segment of the LCB gaming portal and directory. Our team takes special care in searching and selecting the best offers for our members’ benefit, which resulted in 2,022 casino bonuses and 2,317 no-deposit codes over the entire last year.
Let’s not forget our LCB Shop, undoubtedly one of the best-known loyalty programs of its kind in the whole iGaming community. The hand-picked perks, items and bonus offers are exclusively created in collaboration with reputable casino brands and come with terms that are more player-friendly than what is usually found across the industry.
In 2021, our team added 11 new items and registered a record-breaking 8,580 individual claims. On top of that, the past twelve months have been particularly lucrative for the LCB community. Our yearly giveaways now include 1,862 cash rewards and over $7,000 in exclusive monthly contest prizes!
As another crowning achievement, we would also like to mention Tournaments, since they make up the staple of LCB’s exclusive member benefits offer. This division is showing no signs of stopping and continues to grow with recorded 3,651 tourney events in 2021, hosted in collaboration with the best LCB casino partners.
In February 2021, our directory decided to start a gamechanging project and initate an extensive online casino testing, called From the Players, for the Players. The goal of this colloquial campaign is to promote responsibility, accountability and transparency among online casinos.
By December, we managed to test and report first-hand, real-money experience at 50 gaming sites across the international market, thus becoming the first independent directory to have done such a thing in the entire iGaming industry since its conception!
LCB is also a well-known mediator in the gambling community – we have been actively involved in conflict resolution between players and online casinos, helping to settle issues with mutually beneficial results. In 2021, our members filed approximately 1000 complaints, many of which we helped resolve in due time.
Finally, we have kept gamers up to date with important industry events all throughout the year. Our investigative team worked diligently to deliver the latest news in 2,293 articles and 8 warning reports as a result of our famous rogue casino investigations and exposures.
Our developing YouTube channel is also flourishing and it continues to record positive subscriber growth, number of views and visits.
Meanwhile, those with a keen eye for detail have also noticed that our website has been revamped in January this year and now works faster than ever before!
Heading into 2022, LCB gets into the mindset for achieving even more goals in the coming year. We continue to be grateful for all the support from our fast-growing, loyal community and hope to give back by promoting a safer, stronger and more productive online gambling industry.
A big salute to our members and partners, 2022 here we come!