Undoubtedly a milestone month for the local iGaming industry, August was marked with quite an occasion- the SiGMA Balkans/CIS summit. Held from August 22- 25, 2022, the very first event took place in Belgrade, the capital of Serbia, giving online casino specialists from all over the globe an opportunity to strengthen their business partnerships and build new ones.
One of the most interesting moments of the conference was SiGMA Awards Night. Our company received the Best Affiliate of the Year award.
Aside from meeting and greeting, our team caught up with some providers and affiliate groups to discuss trends, the company’s missions, plans, and much more. One of them is Mascot Gaming.
Equipped with a dozen computers, limitless enthusiasm, and a desire for being the best, Mascot Gaming quickly captivated the audience with its top-class video slots, lotteries, and table games. In addition to the finest HTML5 games, the studio offers a range of services such as promo support, custom development, sweepstakes, and club solutions.
As a small reminder, this is not our first chance to catch up with Mascot Gaming. Back in 2019, we interviewed the studio’s then Head of Sales, which gave us plenty of interesting info on company’s beginnings and development.
We talked with Alexander Erofeev, the studio’s Business Development Manager, and asked him to tell us a few words about the company, its plans for the Balkans and in general, its most prominent products, and much more.
Q: I'm hoping you're having a good time here at SiGMA Balkans. Please Alex, tell us something more about your company.
A: We're representing Mascot Gaming. We're a slot provider for online casinos and we're here to present high-quality games to the best operators of the industry.
Q: How do you think your product is contributing to this industry?
A: We’re of those companies who are trying to bring in something fresh and new in this industry. That's why we created our own features like Risk & Buy and Rockways. We're trying to contribute there with new features in our games.
Q: What makes your company stand out among other companies? Is there anything you'dlike to emphasize that makes it worth for the players and for the operators?
A: In good addition to games and good features, we are also providing a full marketing plan for operators. With the games, we also provide like digitalization plan for the promotion of the games and do marketing stuff. I think this is a good addition to our games and features.
Q: Is your software solution the same across the vertical or do you have any adjustments for this Balkan area?
A: At the moment it's hard to say because the Balkan market is quite new for us and we're only starting to work with that. But, from my expectation, this could be similar with CIS market, and for that one, we don't need to make any adjustments. Our games are popular there and I hope for Serbian markets will be the same.
Q: What do you think about this market and this region, do you see any potential?
A: Of course we see, and we are here to expand new partnerships and meet with operators from this region. It's a great chance to meet with them in person.
Q: What are your plans for the future? Do you have any specific plans?
A: To be honest, right now our main goal for the second part of 2022 is to enter regulated markets. This is our main goal and now all our focus is on regulated markets. We're in the
process of getting specific licenses and certifications for some markets. Actually, we made a huge success in unregulated markets. We're here to invest in regulated markets and meet with a new person from there.
Q: What is your favorite thing about the iGaming industry and the casinos?
A: From my point of view, I like that this industry is not static. We see a lot of new trends and we're trying to bring something fresh and new with these trends, and I like it. It's not static, it's always changing and bringing something new, like now with the boom of influencers like streamers from TikTok, YouTube, etc. We're happy to begin something new for us. This is a great chance to reach new people and new players.
Q: How do you see this industry in the coming years?
A: I believe that high competition now will lead to new content and high quality of the providers, software solutions, etc. I think that crypto developing will also lead to a new quality of solutions for operators, for providers, for platforms, etc. I think we will see a lot of new good things in this industry for sure.
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