Custom built betting solutions are commonly reserved for bigger players in the online casino arena. Well, not anymore - smaller businesses don’t need to go through all the expenses and spend so much time launching and managing their online casinos, thanks to SIMPLE BET, a new product from BOSS. Gaming.
According to Catalina Lukianenko, BOSS. Gaming solutions COO, “the market definitely needs both solid and flexible betting solution to take industry to the new heights, and SIMPLE BET is capable of doing that”.
The revolutionary platform was exhibited and presented at the last ICE Africa, which took place in Sandton, Johannesburg, along with other company’s betting solutions. The industry professionals and gaming business leaders were able to witness the new product in all its integrated glory.
First of all, we’re talking about a ready-made solution, designed to save all the blossoming businesses a lot of cash and perhaps even more development time.
Among other advantages, the flexibility is key here. Potential new customers will be able to incorporate SIMPLE BET in both land-based and online venues.
The product can be purchased as a Sportsbook, and as such it offers the possibility of including various forms of pre-match monthly and live action events, as well.
All of this can be pulled off thanks mostly to an extremely powerful and rugged API, and the good folks at BOSS. Gaming have also managed to cram in a plethora of different features concerning control and management.
Modern betting keeps changing with times, and it is of utmost importance to closely listen to the pulse of the industry, be it Asia, Europe, or the Middle East. These regions are actually where the majority of world’s sports bets take place right now, a whopping 77% to be exact.
It is expected to see a 1.5% of further growth in 2019, so it’s no wonder why industry giants like BOSS. Gaming tend to invest in the development of such integrated and streamlined products like its latest contribution.
These casino additions are expected to help the growth of the aforementioned markets, mostly through smaller, new businesses, without jeopardizing the steady positions of the big players. SIMPLE BET could also help in the expansion of other, less popular markets as well, but at this point it’s too early to draw any concrete conclusions.
SIMPLE BET will provide a faster growth of smaller businesses, but since it won’t endanger larger casinos equipped with much more complex betting features, often times custom created to cater to an operator’s specific needs, we believe that it will form a new niche for small, yet reliable online and land-based casinos.
Source:
“BOSS. Gaming solutions adds SIMPLE BET to Gaming Platform”, europeangaming.eu, October 30th, 2018.