Provider of live gaming products for the B2B market, BetGames.TV has announced an extension of its content aggregation platform after joining hands with Microgaming, a leading gambling software company. The fastest growing supplier of live betting games in the online and retail sector delivers premium casino solutions and looks forward to forming a relationship with the world’s most acclaimed iGaming platform.
As part of the arrangement, BetGames.TV will provide their clients with an opportunity to access the game portfolio through Microgaming’s award-winning content network. Among the first titles to be found on the platform are Wheel of Fortune, Bet-on-Baccarat, Dice Duel, Speedy 7 and War of Bets.
However, the supplier will also integrate three lottery-based games Lucky 5, Lucky 6 and Lucky 7, including two variants of poker, Bet-on-Poker and 6+ Poker.
Proud of Collaboration
The partnering company BetGames.TV represents a forward-thinking player in the industry, according to the COO, Aiste Garneviciene. As the report reads, entire team is proud of cooperating with a like-minded supplier in the iGaming business, which is crucial for achieving long-term success.
“We are proud to collaborate with Microgaming, one of the world’s leading suppliers of premium online gaming software, and we are relishing the opportunity to work hand in hand with one of the most well-known and celebrated companies. They have set a high standard in the industry and we are eager to work with them,” added Garneviciene.
She also said that the connection between both brands is evident and unique, as business goals are driven by groundbreaking technological advances. Garneviciene has no doubt that the company’s immersive, interactive and entertaining products will add gloss to one of the finest portfolios on the market, provided by a privately-held software giant from the Isle of Man.
Impressed by Innovative Approach
There is a lot of reasons for these businesses to join hands, and perhaps the biggest hallmark of the agreement is Microgaming’s host of awards, commented CCO at BetGames.TV, Richard Hogg. In accordance with his statement, the supplier is well known to the iGaming industry, public and media, powering a great synergy of products that will provide consumers with just about the finest offerings in the vertical.
“The combination between one of the most popular and established platforms and one of the rising stars in the industry makes this a delight for players. BetGames.TV offers a regulated live betting experience across all sectors of the consumer needs, be it sports betting, casino or lottery platforms,” explains further Hogg.
At long last, director of global operations at Microgaming, James Buchanan, has also shared his opinion on the agreement by saying:
“BetGames.TV impressed us with their fresh, innovative approach, and we are delighted to add them to our expanding network of content partners. We believe the addition of their engaging games to our platform ties in nicely with our strategy of providing our customers with a diverse and quality content portfolio.”
In the previous years, BetGames.TV has formed partnerships with ORYX, Pinnacle and Hollywoodbets.
Source:
“BetGames.TV and Microgaming announce exciting collaboration”, europeangaming.eu, March 24, 2020.
Dzile 4 years ago Moderator
Another great move by Microgaming, this will enhance their already great offer. This is sure to be a long-term collaboration.
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BralasLT 4 years ago Newbie
What an interesting collaboration, I knew very little about Bet Games before, but it seems they’re quite popular in Western Europe. One thing is clear and it’s the fact that Microgaming is gaining a momentum in many fields. Soon there won’t be anyone to stop them. Just take a look at their increased coop with independent...
What an interesting collaboration, I knew very little about Bet Games before, but it seems they’re quite popular in Western Europe. One thing is clear and it’s the fact that Microgaming is gaining a momentum in many fields. Soon there won’t be anyone to stop them. Just take a look at their increased coop with independent studios.
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