Providers of astonishing casino software and gaming products, Yggdrasil Gaming, pinned a deal with BetVictor on August 21st. The supply agreement will see aggregator’s top-performing and groundbreaking titles such as Vikings Go To Hell, Tut’s Twister and Easter Island go live on the operator’s platform, whose portfolio already boasts an extensive list of development companies.
More importantly, the partnership will cover a wide range of regulated markets, giving Yggdrasil’s award-winning releases a chance to reach new audience.
The companies have also agreed on implementing proprietary in-game promotional tools, BOOST and BRAG. Regularly updated and enhanced, these features offer huge potential to operators, mainly in terms of running promotions from within the game client, as well as maximum cross-selling contingency.
Likewise, a more personalized user experience is included, giving players additional possibilities to partake in tournaments, leader boards and cash races. Yggdrasil’s promotional tools also guarantee increased revenues and user engagement.
Commenting on the newly signed deal, Yggdrasil CEO, Fredrik Elmqvist, expressed much delight for partnering with BetVictor, as it represents a reputable online hub in the gaming sector.
With this in mind, inking a content deal with one of the biggest names in the industry isn’t an unknown term for the group, since many leading operators have stepped forward to demand its innovative and record-breaking content. Elmqvist and his team are really looking forward to working with their new partner, emphasizing an interesting period that lies ahead of both companies.