Aviatrix, a cutting-edge software provider for innovative crash games, has teamed up with Veli Group to extend its reach globally. This collaboration allows Aviatrix to be integrated into the VeliTech VeliGames content aggregator platform, bringing the game to a wider audience through Veli Group's extensive network.
The integration of Aviatrix into the VeliTech VeliGames platform marks a strategic advancement for both parties. This move ensures that Aviatrix is accessible to VeliTech's diverse client base, enhancing its visibility and availability across various markets. VeliTech's platform provides a seamless way for operators to include Aviatrix in their gaming portfolios, thus reaching a broader demographic of players worldwide.
The first casino brand to benefit from this partnership is Paridirect, operated by Veli Group. This launch is particularly significant as it expands Aviatrix's presence in Africa, a region with a rapidly growing gaming market. Paridirect's inclusion of Aviatrix demonstrates the potential for the game to captivate players in new regions, offering them a unique and engaging gaming experience.
’’ The inaugural casino brand to launch Aviatrix through the content aggregator is Veli Group operator Paridirect, significantly extending Aviatrix’s reach in Africa.’’
Aviatrix is celebrated for its innovative approach to online casino gaming. The game centers around a crash game mechanic, which has been gaining popularity due to its dynamic and engaging nature. Aviatrix incorporates NFT-based mechanics aimed at promoting player loyalty and retention. This feature allows players to collect and trade unique digital assets, adding an extra layer of engagement to the game.
Moreover, Aviatrix offers operators the ability to fully brand the gaming experience, making it customizable to fit the specific needs of different markets. This flexibility is complemented by regular updates and the introduction of new features, such as the industry-first bonus flights tool, which enhances player incentives and overall game enjoyment. The game is licensed or certified in several key markets, including the UK, Greece, Italy, Romania, Georgia, and by the Malta Gaming Authority (MGA), with plans to expand further.
Veli Group is a prominent player in the iGaming industry, known for its innovative and forward-thinking approach. The company operates both B2B and B2C brands, with a global presence spanning three continents. Veli Group's portfolio includes digital products managed by VeliTech and consumer-facing brands like Paridirect, Casino999, and Spilleboden.
The collaboration between Aviatrix and Veli Group represents a significant milestone in the online gaming industry. By integrating Aviatrix into the VeliTech VeliGames content aggregator, the game is set to reach a broader audience and offer an enhanced gaming experience. The initial launch with Paridirect in Africa is a testament to the potential of this partnership to engage new markets and provide players with innovative gaming options.
Aviatrix's unique features, including its NFT-based mechanics and customizable branding options, combined with Veli Group's extensive reach and adherence to innovation, make this partnership a promising development. As both companies continue to push the envelope in the iGaming sector, players and operators can look forward to more exciting and engaging gaming experiences.
Mikalai Pobal, Co-founder and CBD at Aviatrix, said: "This partnership with Veli Group is a major coup for us, as it brings Aviatrix to new global audiences via both B2B and B2C agreements. Integrating with VeliTech not only adds another innovative content aggregator to our stable, but also gives us access to fast-growing operators worldwide. And it is a real pleasure to see Aviatrix live in Africa with such a trusted brand as Paridirect. We'll be working closely with Veli Group to build upon these strong foundations."
Itai Hadas, CEO at Veli Group, said: "We are thrilled to announce this dual-faceted partnership with Aviatrix, which represents a significant stride in our commitment to enhancing both B2B and B2C dimensions. By incorporating Aviatrix into our VeliGames aggregator, and directly into our flagship African brand Paridirect, we are not only expanding our game offerings but also elevating the gaming experience. This partnership exemplifies our commitment to delivering exceptional gaming experiences and creating winning moments for our African clients."
Source:
''Aviatrix and Veli Group join forces in wide-ranging partnership'' Press Release. June 18, 2024.