The Italian gambling authority AAMS awarded mobile gambling firm Probability PLC a remote gambling license with which it will be able to offer a white label service in the Italian market through its recently acquired B2B mobile gambling developer Playyoo SA.
The service is expected to go live in the first six months of 2013, specified the company CEO Charles Cohen, adding: "Our expertise in mobile gambling is tailor made for Italy, where some 30 per cent of adults now have a smartphone and where slots games - our best performer in the UK market - are by far the most popular way to gamble.
"With the licensing of slots for online and mobile users expected to start later this year, we feel we are in the right place at the right time, with the right offering, to succeed in this very exciting European market."