A new brand campaign by online gaming site InterCasino is ready to take off in Europe under the motto: "Play-time for Grown-Ups".
It will fly across online and offline media channels, including TV advertising, sponsorships and online display advertising.
The aim of the campaign created by TheAgency is to boost customer acquisition and protect existing registrations.
According to Saman Mansourpour, partner at TheAgency, "This was a golden opportunity, working alongside an experienced team and an exciting brand, with a clear and honest proposition. It allowed us to flex our creative and strategic muscles."